How Canadian Marketers Can Use AI-Powered Innovations to Boost Their Brands

September 15, 2021
5
 min
How Canadian Marketers Can Use AI-Powered Innovations to Boost Their Brands

ODAIA is looking forward to taking part in the upcoming Ontario Pharmaceutical Marketing Association July event: "How Canadian Marketers Can Use AI-Powered Innovations to Boost Their Brands".

The virtual session will explore how Canadian marketers can use AI-powered innovations to boost their brands. The panel discussion will be moderated by Jennifer Meldrum, Co-Founder & Managing Partner, PEAK Pharma Solutions Inc.

Speakers on this panel will include Orchid Jahanshahi, Vice President of Lifescience at ODAIA and Don Watts, President at Khure Health and Shawna Boynton, Omnichannel Marketing Manager at Novo Nordisk. An invitation for the registration can be found here.

The Panel

Orchid Jahanshahi, VP of Life Sciences at ODAIA

A persuasive and passionate commercial leader with extensive experience in Marketing Management, Sales Management and Global Brand Strategy in the biopharmaceutical sector. In her current role as VP Commercial, Life Sciences at ODAIA, Orchid is responsible for the Sales and Marketing strategy of MAPTUAL.

Don Watts, President at Khure Health

Healthcare, medical device, pharmaceutical industry business leader with an extensive track record in growing businesses and teams. Along with a sincere passion for making a positive difference in patients’ lives and building long-term, trusted relationships with colleagues and key customers.

Shawna Boynton, Omnichannel Marketing Manager at Novo Nordisk

Shawna has eight years of experience in the pharmaceutical industry. She has recently joined Novo Nordisk Canada to lead the Digital Transformation and has a customer experience focus to bring value to customers and optimal health outcomes to patients while driving profitable growth.

Event Details

  • Date: Thursday, July 8, 2021
  • Time: 7:45am – 8:45am
  • Cost: $50 for non-members; FREE for members
  • REGISTER HERE

ABOUT MAPUTAL

MAPTUAL is a pharma's first AI-powered Customer Data Platform (CDP) that unifies pharma data from across internal and external sources to deliver real-time insights to customer-facing teams, so they can create hyper-personalized customer engagements.

Enhancing HCP Engagement through MAPTUAL

Watch our experts explain how MAPTUAL creates a unified experience with meaningful touchpoints
to better engage with your HCPs.

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Discover How Other Pharma Companies are Optimizing Their Sales Processes with MAPTUAL 

Want to understand how MAPTUAL really helps pharma companies? Take a look at this analysis of the first six-months one top-10 pharma company had using MAPTUAL. See the challenges, solutions and results and read quotes from users.

Download Case Study

An Overview of Resources Required and Benefits of Building or Buying an AI Solution

For a breakdown of all the necessary support, funds, and other resources, as well as the misconceptions and benefits of building a custom AI solution versus buying a ready-to-use developed product, this infographic gives a breakdown of what you need to know.

Download Infographic
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