Designed and engineered for marketing and brand managers, sales operations, and sales management teams, MAPTUAL Sphere is complementary to our flagship product, MAPTUAL Field, which was specifically feature-engineered to guide and optimize sales rep activity in the field for prospecting and prioritizing their health care professional customers. MAPTUAL leverages AI to power data-informed tactics and engagement strategies by utilizing near real-time predictions that go beyond static insights.
As part of the NEXT Normal Pharma Summit of 2022, it was my pleasure to sit down with Francesca Wuttke (former Chief Digital Officer of Almirall, and most recently the Founder and CEO of nen, as well as John Lineen, the Senior Director of Engagement Planning, Immunology and Cardiovascular Franchises at BMS, to discuss the state of pharma’s investments in digital tools, talent and partnerships. Here are some key takeaways from this great session.
In the case of the pharma industry, the global pandemic has radically disrupted the way sales and marketing teams can do business. 'Digital transformation’ has become a common phrase in many industries. Every firm is trying to integrate digital technology into all aspects of its business, to the point where the phrase has become a bit vague and meaningless. Of course, we’re always supposed to be innovating, and we’re doing more and more things digitally. But what more can we do?
Today we announced our Series A of $13.8M USD in an oversubscribed round, led by Flint Capital with participation from Innospark Ventures, Alumni Ventures and Graphite Ventures. We are also grateful for the continued support of our investors that have been with us since the beginning of our journey...
MAPTUAL powered by ODAIA is revolutionizing the world of pharma by combining the power of artificial intelligence and data. We help pharma sales & marketing teams engage with HCPs in a more personalized manner...
The pandemic grounded tens of thousands of pharmaceutical reps who usually roam the country urging doctors to prescribe certain drugs — a shift that has opened the door for tech companies, who are pitching digital platforms on the promise that oceans of data can make pharma marketing better.
The NEXT Pharma Summit webinar on customer experience (“CX”) was a great opportunity to speak and learn about the challenges and opportunities of enhancing customer experience...
Demystifying Artificial Intelligence: Bringing Pharma’s Sales Professionals to the Next Level of Customer Engagement
Recently, I had the pleasure of moderating a panel for the 2021 NEXT Normal digital pharma summit. The conference was a great opportunity to hear from
ODAIA’s Trend Report highlights the key trends facing Pharma today to embrace AI.
A digital tool that makes next best action recommendations, identifies HCP receptiveness and targets effective omni-channel actions in order to achieve desired objectives.Our Solution