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Sales
10
min read
Covid Crushed In-Person Pharma Sales. Tech is Pitching Itself as a Solution
The pandemic grounded tens of thousands of pharmaceutical reps who usually roam the country urging doctors to prescribe certain drugs — a shift that has opened the door for tech companies, who are pitching digital platforms on the promise that oceans of data can make pharma marketing better.
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Customer Analytics
12
min read
Augmenting Customer Experience with AI Powered Analytics
The NEXT Pharma Summit webinar on customer experience (“CX”) was a great opportunity to speak and learn about the challenges and opportunities of enhancing customer experience...
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Technology
8
min read
Demystifying Artificial Intelligence: Bringing Pharma’s Sales Professionals to the Next Level of Customer Engagement
Demystifying Artificial Intelligence: Bringing Pharma’s Sales Professionals to the Next Level of Customer Engagement
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AI
10
min read
Let the Data Tell the Story
Recently, I had the pleasure of moderating a panel for the 2021 NEXT Normal digital pharma summit. The conference was a great opportunity to hear from
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Technology
3
min read
ODAIA Awarded CIX Top 20 Most Innovative Canadian Company
ODAIA, a leader in AI-powered Customer Data Platform SaaS for Pharma commercial teams, is happy to announce that it has been named as one of the top twenty most innovative companies in Canada.
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AI
5
min read
AI in Pharma with Rebecca Yu
Discover how AI is being applied in the pharmaceutical industry with Rebecca Yu, Vice President of Gastroenterology at Takeda Canada.
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Marketing
5
min read
The Dilemma in Pharma Marketing
The Dilemma in Pharma Marketing By Mike Cloutier Every year, the pharmaceutical industry is spending more and more on traditional sales...
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Pharma
5
min read
Fireside Chat: Let the Data Tell the Story: Can AI bring you closer to the customer?
ODAIA is looking forward to taking part in the upcoming NEXT Normal Pharma Summit September event: "Digital Transformation in Pharma- the...
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Customer Analytics
5
min read
How Canadian Marketers Can Use AI-Powered Innovations to Boost Their Brands
ODAIA is looking forward to taking part in the upcoming Ontario Pharmaceutical Marketing Association July event: "How Canadian Marketers...
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Discover How Other Pharma Companies are Optimizing Their Sales Processes with MAPTUAL
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An Overview of Resources Required and Benefits of Building or Buying an AI Solution
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